Personal Branding Projects
Juliette Mayers
Executive Director of Multicultural Marketing at Blue Cross Blue Shield
Millennial Branding was Juliette Mayers’ first choice in developing her custom website for the launch of her new book, “A Black Woman’s Guide to Networking.” Juliette is also the Executive Director, Multicultural Marketing at Blue Cross Blue Shield of Massachusetts. Her site positions her as an advisor to black women who need help with professional networking. The blog draws on her knowledge, which is represented in her book and it allows her to build a readership base before her book launch.
Martha R.A. Fields
Author, international speaker and former executive
For her upcoming book, Martha called on Millennial Branding to develop a custom website to reflect her colorful and dynamic brand. Martha is a former executive, international speaker, and the author of six books of management and HR. Through her new website, she is able to continue to grow her mailing list, promote her large scale events, sell her books, and generate new leads for her speaking and consulting services.
Dr. Akira Hayasaka
Medical doctor in Japan
Millennial Branding was tasked with developing a strategic personal brand strategy, an online presence analysis, and a mobile application for Dr. Akira Hayasaka, owner of the Hayasaka Clinic in Japan. This included a high-end custom blog, marketing collateral design, a bilingual iPhone application, and profiles on Facebook, LinkedIn, Twitter, and Mixi. Akira is now the first Japanese doctor to have a mobile application, and he has been interviewed by multiple newspapers in Japan. We continue to work with Akira on his PR outreach program, as well as his social networking sites.
Marcella Frati
Founder of Stand Out From The Crowd, based in Italy
Marcella wanted to expand her brand and start a new business so she asked Millennial Branding to develop a brand new website for her. We constructed the site so that she could build up a readership through a blog and sell her career books. Since her audience is mainly based in Italy, we made sure that certain sections were translated into Italian.
Corporate Branding Projects
Rafanelli Events
Obama's Event Planner
Millennial Branding was asked by Rafanelli Events, who has handled President Obama’s Inauguration and Chelsea Clinton’s wedding, to recreate their website. We decided that it would be best to convert the site from Flash to using the WordPress framework. The site has a brand new career section, a blog, social network integration and is now easy to manage for the company. The site is professional, classy, easy to navigate and can be viewed in any mobile device. Rafanelli Events will be more accessible to clients and potential clients.
Virtual Inc.
An association management company servicing the Fortune 100
Millennial Branding was called upon by Virtual, Inc., which provides professional association management services, to create a branding strategy for one of their key executives, as well as their corporation. We also developed an innovative blog to help them build thought leadership in their industry. This co-authored blog has already been ranking high for their desired keywords in Google and will eventually scale to capture more topics and contributors.











